M.A. Program Courses

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REMEDIAL (IF DEFICIENT)

JRSM6700 Media Law JRSM7000 Media Writing/Editing Select one of the following:
JRSM6702 Media Diversity and Society
JRSM7320 Media and Diversity

 

CORE (9-12 hours)

JRSM7002 Pro Seminar
JRSM7050 Media Theory
Choose one (Mass Media Research takes both): JRSM7080 Quantitative Research Methods
JRSM7085 Qualitative Research Methods

 

Capstone (3-6 hours)

JRSM7600 Graduate Media Practicum/7996 Project/7998 Thesis (3-6 hours)

 

NEWS/STORYTELLING CORE (12 hours)

JRSM7015 Advanced Media Writing
JRSM7124 Data Journalism
JRSM7330 Social Media and Community Engagement
JRSM7350 Multimedia Reporting RECOMMENDED ELECTIVES FOR NEWS/STORYTELLING (6 hours of electives): JRSM7100 Entrepreneurial Media
JRSM7510 Information Design

 

VISUAL MEDIA CORE (12 hours)

JRSM7330 Social Media and Community Engagement
JRSM7422 Writing for Strategic Media
JRSM7510 Information Design
JRSM7530 Visual Media Theory & Practice RECOMMENDED ELECTIVES FOR VISUAL MEDIA (6 hours of electives): JRSM7100 Entrepreneurial Media
JRSM7350 Multimedia Reporting
JRSM7412 Social Media Analytics and Evaluation

 

INTEGRATED STRATEGIC MEDIA (12 hours)

JRSM7330 Social Media & Community Engagement JRSM7400 PR Principles & Issues JRSM7410 Crisis Communication
JRSM7412 Social Media Analytics and Evaluation
JRSM7414 Audience Analysis & Segmentation
JRSM7416 Global Strategic Comm
JRSM7418 Integrated Strategic Management
JRSM7422 Writing for Strategic Media RECOMMENDED ELECTIVE FOR INTEGRATED STRATEGIC MEDIA (6 hours of electives): JRSM7530 Visual Media Theory & Practice